Salman Khan Slams AI Misuse, Demands Jail Term For Deepfake Creators

News Desk
MUMBAI:
Bollywood superstar Salman Khan has expressed deep indignation after becoming the latest public figure to fall victim to deceptive artificial intelligence (AI) deepfake videos, demanding stringent legal enforcement and immediate imprisonment for individuals involved in creating and distributing unauthorized synthetic content online.
The actor’s strong response comes following the recent viral circulation of digitally manipulated clips that falsely depicted him endorsing commercial products and political statements without his consent.
Addressing the issue, Khan emphasized that the malicious misuse of generative AI technology severely damages personal reputation, misleads innocent fans, and undermines digital security, calling on law enforcement agencies to treat such acts as severe cyber offenses.
The incident highlights an escalating threat across the South Asian entertainment landscape, where public personalities are increasingly targeted by sophisticated AI tools capable of cloning voices and altering visual likenesses.
Industry observers warn that unchecked deepfake proliferation poses significant risks beyond celebrity culture, threatening financial fraud, disinformation campaigns, and serious invasions of personal privacy for ordinary citizens.
In response to the growing menace, cybercrime divisions and legal representatives have launched preliminary investigations to trace the origin of the fraudulent media files.
Entertainment industry bodies, along with legal experts, are now calling on government authorities to institute comprehensive regulatory frameworks and stricter penalties under existing cybercrime laws to deter perpetrators of digital impersonation.