Women-Run Home Kitchens Cash In on Ramazan Iftar Rush
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Islamabad: As Ramadan brings families together for iftar, a growing number of households are turning to home-based kitchens run by women for convenient, ready-to-fry snacks.
The trend of ordering frozen iftar items such as samosas, spring rolls, and kebabs has gained remarkable popularity, offering a practical solution for those who struggle to prepare elaborate meals during the busy hours before sunset.
According to a report by a local news channel, changing consumer lifestyles and time constraints are driving the demand for homemade frozen snacks.
Many families now prefer ordering these items in advance and simply frying them at iftar time, saving both effort and time while still enjoying traditional flavors.
The service is particularly popular among youngsters and people living away from their families. For many students and working individuals, these home-kitchen services provide an affordable and convenient alternative to cooking from scratch.
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“I live alone, so buying ready-to-fry snacks from home kitchens makes iftar much easier and more economical than preparing everything myself,” said a college student who regularly orders frozen items during Ramazan.
Behind this growing trend are women entrepreneurs who operate small kitchens from their homes. Many of them prepare large batches of snacks days in advance and take orders through social media and messaging apps.
For these women, Ramazan brings not only a surge in orders but also an opportunity to turn their cooking skills into a source of income.
“We usually prepare the items beforehand and deliver them according to orders,” said one home-based seller. “It helps customers manage their time, and at the same time, it allows us to earn while staying at home.”
Consumers say they prefer these products because they offer the taste of homemade food along with a sense of hygiene and reliability that is often missing in commercially prepared snacks.
With convenience, affordability, and homemade quality driving the demand, the popularity of women-run home kitchens continues to rise during Ramazan.
For many sellers, it has become a seasonal business opportunity, while for families and young people, it offers a quick and hassle-free way to prepare iftar.
As this trend continues to grow, it is gradually reshaping how many households plan their iftar meals, making them simpler, faster, and more accessible.
