“Piya Piya Calling” Wins P3 Gold Awards Nomination

News Desk
Islamabad: Coke Studio’s popular track, “Piya Piya Calling,” has earned a nomination for Song of the Year at Norway’s esteemed P3 Gold Awards, highlighting a remarkable international recognition for Pakistani music.

Produced by Zulfiqar Jabbar Khan (Xulfi) from Coke Studio Season 15, the vibrant song has captivated audiences worldwide with its rich cultural fusion, infectious rhythms, and a memorable collaboration with Quick Style, a dance group formed by Norwegian-Pakistani twins and their Norwegian-Thai friend.

In an Instagram post, Xulfi expressed his astonishment at the song’s success, stating, “We didn’t know this timeline could exist in our lives.” He emphasized the significance of P3 as Norway’s leading radio station and thanked fans for their support.

View this post on Instagram

A post shared by Xulfi (@zulfiqarjkhan)

The production of “Piya Piya Calling” featured contributions from the Norwegian duo Karpe, singer Delara, and Pakistani artist Kaifi Khalil, seamlessly blending languages and rhythms to create a cross-cultural masterpiece that has garnered over 14 million views on YouTube.

The song’s international impact continues to grow, as it is also among three Coke Studio tracks submitted for the Grammy Awards in the Best Global Music Performance category.

Xulfi has urged fans to vote for the song, underscoring that this collaboration exemplifies the power of art to transcend borders and unite people through a shared love for music.