Pakistan’s Majestic Northern Jewel Awakens to Surge in Tourism

Imama Riaz

Islamabad: Nestled in the northernmost part of Pakistan, Gilgit-Baltistan is renowned for its stunning landscapes and unparalleled natural beauty.

Located about 500 kilometers from Islamabad, this captivating region has become a hotspot for adventure enthusiasts and nature lovers. 

In recent years, tourism in Gilgit-Baltistan has surged dramatically, with annual visitor numbers exceeding 1.5 million.

The region is home to some of the world’s tallest peaks, including K2 and the formidable Karakoram Range, as well as lush valleys and crystal-clear lakes. 

Its rich cultural heritage, combined with breathtaking scenery, makes it a must-visit destination for both local and international travelers seeking extraordinary experiences in the heart of the Himalayas.

Gilgit-Baltistan is a melting pot of diverse ethnic groups, each contributing to its unique cultural landscape. Visitors are treated to vibrant festivals, traditional crafts, and the warm hospitality of the local people, offering an authentic glimpse into the region’s way of life.

Improvements in infrastructure, including better roads and accommodation options, have made the region more accessible, further boosting its appeal.

As tourism continues to grow, there is a strong focus on balancing development with environmental conservation to preserve Gilgit-Baltistan’s pristine beauty for future generations.

Shangri-La in the Himalayas

Hunza Valley, located in the heart of the Karakoram Mountain range, is a mesmerizing destination known for its stunning scenery, rich cultural heritage, and legendary hospitality.

Often described as “Shangri-La” due to its idyllic beauty and serene atmosphere, Hunza Valley offers a blend of ancient traditions and breathtaking landscapes.

Recent years have seen a steady increase in tourism to Hunza Valley, with estimates for 2024 suggesting over 100,000 visitors. The valley is approximately 630 kilometers from Islamabad, accessible by road or a short flight to Gilgit followed by a scenic drive.

Tourists are drawn to Hunza for its historical sites such as Altit Fort and Baltit Fort, as well as traditional villages like Ganish Village. The valley’s landscape, with its snow-capped peaks, lush green valleys, and vibrant apricot orchards, is a dream for photographers.

Hunza offers a variety of accommodation options, from budget guesthouses to luxury hotels, and several restaurants serving local and international cuisines. The well-developed road network connects major towns and villages, enhancing accessibility.

The Killer Mountain Beckons

Nanga Parbat, the world’s ninth-highest peak at 8,126 meters, stands as a colossal challenge in the Himalayas, earning its nickname “Killer Mountain” due to its difficult terrain and high climbing fatality rate.

Despite this, the surrounding areas of Nanga Parbat offer spectacular views and activities suitable for all levels of adventurers.

While only experienced climbers can attempt Nanga Parbat itself (with an estimated 50 teams in 2024), the surrounding region attracts about 50,000 tourists annually.

The peak is around 810 kilometers from Islamabad, with travel options including a scenic road trip or a flight to Gilgit followed by a drive to the base camp.

Tourists often explore nearby valleys and villages such as Rupal Valley and Diamir Valley via jeep safaris. Popular hiking and camping spots include Fairy Meadows and Rakhiot Bridge.

Basic accommodations like guesthouses and campsites are available, though luxury options are limited.

A Serene Oasis Formed by Nature’s Fury

Attabad Lake, a 23-kilometer-long turquoise marvel in the Upper Hunza Valley, is a result of a massive landslide in 2010 that blocked the Hunza River. This natural wonder has become a major tourist attraction, drawing an estimated 75,000 visitors in 2024.

Located approximately 880 kilometers from Islamabad, Attabad Lake can be reached by a scenic road trip or a flight to Gilgit followed by a drive to Upper Hunza Valley.

Visitors enjoy boat tours on the lake’s tranquil waters and jet ski rides, depending on availability. The minimal light pollution around the lake makes it an excellent spot for stargazing.

Basic facilities like restaurants, cafes, and guesthouses have emerged around the lake, though luxury accommodations remain limited. Infrastructure development is ongoing, with good access provided by the Karakoram Highway (N-35).

A Fairytale Escape in the Himalayas

Fairy Meadows, renowned for its ethereal beauty, is a lush plateau situated amidst the Himalayas, offering a tranquil retreat for nature lovers, adventurers, and photographers. Surrounded by snow-capped peaks, including Nanga Parbat, Fairy Meadows is a popular destination for those seeking an escape from city life.

In 2024, an estimated 30,000 tourists are expected to visit Fairy Meadows. Located approximately 940 kilometers from Islamabad, access involves a scenic journey along the Karakoram Highway (N-35), followed by a jeep ride from Tatoo to Raikot Bridge and a short trek or horse ride to the meadows.

Visitors can explore the meadows on horseback, interact with the local Gujar community, and enjoy traditional crafts. Accommodation options range from basic guesthouses and campsites to more comfortable lodges, with local restaurants serving traditional Pakistani cuisine.

The Roof of the World

Deosai National Park, aptly known as “The Roof of the World,” is the world’s second-highest plateau, averaging 4,114 meters above sea level. Spanning over 3,000 square kilometers, this UNESCO World Heritage Site is a paradise for wildlife enthusiasts, adventure seekers, and nature lovers.

With its vast alpine meadows, clear lakes, and diverse wildlife, Deosai is a unique biodiversity hotspot. Approximately 25,000 tourists visit the park annually, despite its harsh high-altitude environment.

Located about 420 kilometers from Islamabad, Deosai is accessible via a scenic journey along the Indus Highway (N-5) and Skardu Road (S-1), with jeep safaris being the primary mode of transport within the park. Birdwatchers can spot over 120 species, including golden eagles and Himalayan griffons.

Camping amidst the meadows offers a memorable experience, but proper gear and acclimatization are essential due to the high altitude. Facilities within the park are basic, and navigation relies on jeep tracks.

Deosai is accessible only during the summer months (July-September) due to heavy snowfall, and visitors must be in good physical condition to explore the park.

As Gilgit-Baltistan continues to captivate visitors with its majestic landscapes and rich cultural heritage, its tourism sector is poised for further growth. 

With enhanced infrastructure and a commitment to environmental conservation, the region remains a beacon for adventure seekers and nature enthusiasts, promising an ever-bright future.

Imama Riaz is a student pursuing a BS in Media & Communication Studies at Fatima Jinnah Women University, Rawalpindi. She is currently interning at ThePenPK.