Pakistani Dramas Dominate Digital Space, Breaking Viewership Records
News Desk
Islamabad: Pakistani dramas continue to captivate global audiences, particularly in India, as they set new benchmarks in digital viewership. Once, reaching a billion views was considered a remarkable feat, but with the global reach of YouTube, the bar has now been raised to 2 billion views and beyond.
The latest drama to achieve this milestone is Kaffara, produced by 7th Sky Entertainment. Starring Ali Ansari and Laiba Khan, the 90-episode drama aired in 2024 and concluded on October 17. Despite ending months ago, its popularity remains unmatched, recently surpassing 2.6 billion views. Many are calling it an “all-time blockbuster” in Pakistani drama history.
Meanwhile, Jaan Nisar, featuring Danish Taimoor and Hiba Bukhari, holds the record for being the fastest Pakistani drama to cross 2 billion views on YouTube.
Pakistani Dramas in the 2 Billion Views Club
Tere Bin – 4+ billion views
Khuda Aur Mohabbat (Season 3) – 3 billion views
Kaffara – 2.6 billion views
Jaan Nisar – 2 billion views
With Pakistani dramas gaining global traction and dominating digital platforms, the 2 billion views club is only expected to expand in the coming years.