‘Lok Mela’ Showcases Rich Heritage to Boost Cultural Tourism

News Desk

Islamabad: The National Folk Festival (Lok Mela) is attracting tourists massively by serving them cultural and traditional treats that reflect and unveil the rich cultural diversity of the country.

The Pakistan Tourism Development Corporation (PTDC) official said that it is helping in promoting cultural tourism as a large number of local tourists come from various parts of the country to enjoy amazing and mega events in the capital.

The exceptional festival is featuring a variety of activities such as provincial pavilions, food stalls, shopping at traditional stalls, cultural nights and music programs, encouraging and fascinating folk lovers to throng the federal capital and enjoy the festivities, official added.

The biggest national folk festival continued from November 3-12. It is organised by the National Heritage and Culture Division at Lok Virsa.

The festival is conducted under the theme ‘Peace and Harmony through Cultural Diversity’ which offers an immense opportunity to enjoy the rich culture of all the provinces.